New Holland Partners with ‘NASCAR: An American Salute’ in Support of Military Heroes

NEW HOLLAND, PA  - In honor and memory of our nation's Armed Forces, New Holland, the Official Agricultural Equipment of NASCAR®, is partnering with "NASCAR:  An American Salute" in grateful recognition of the courage, service and sacrifice of the nation's military and their families. 


Visitors to New Holland's True Blue Salute website are invited to show their appreciation to our military heroes by writing a "thank you" letter to a member of the Armed Forces. For each ‘thank you" letter sent, New Holland will donate $1, up to $10,000, to the Fisher House Foundation. The non-profit Fisher House Foundation provides a "home away from home" for military families to be close to a loved one during hospitalization for an illness or injury.


The Fisher House Foundation will also receive proceeds from the auction of a New Holland compact tractor hood, autographed by the winning drivers of sixteen memorable 2012 NASCAR Sprint Cup Series races. Bearing the signatures by many of NASCAR's top drivers, the hood, nicknamed "Champ", crisscrossed the country from race to race to be autographed in Victory Lane by 2012 Sprint Cup race winners. Autographs include those of Brad Keselowski, the 2012 Sprint Cup Series champion, and Matt Kenseth, winner of the history-making 2012 Daytona 500. Additional autographs include some of the sports' best drivers, such as: Marcos Ambrose, Greg Biffle, Kyle Busch, Dale Earnhardt Jr., Jeff Gordon, Denny Hamlin, Kevin Harvick, Jimmie Johnson, Ryan Newman, and Tony Stewart. "Champ" will be auctioned on The NASCAR Foundation website at NASCAR.com/foundation.


"It is fitting that this tractor hood, signed by NASCAR champions, be auctioned in support of our nation's champions, our Armed Forces members," says Mark Hooper, Director of Marketing for New Holland in North America. "New Holland is honored to join with NASCAR in demonstrating our appreciation and support of our military and their families through the An American Salute program, and contributing to the outstanding work being done on behalf of our military through the Fisher House Foundation."


Additionally, from June 1- July 6, 2013, New Holland will also offer active and retired military personnel, veterans, and their spouses, children, and parents, $750 off the purchase of New Holland BoomerTM 30-50 compact tractor models, RustlerTM utility vehicles, and select New Holland utility tractors and New Holland light construction equipment.  New Holland will donate $100 to the Fisher House Foundation for each of these tractors and utility vehicles sold in the United States during the discount period.


This special offer is available on new, New Holland  New Holland BoomerTM compact tractor 30-50 models, Boomer SuperSuiteTM cab models, T1500 Series compact tractors, WORKMASTERTM Series tractors, PowerStarTM model T4.75 tractors , RustlerTM utility vehicles and New Holland light construction  products including skid steers, compact track loaders, compact excavators, compact wheel loaders, tractor loaders and loader/backhoes, sold in the United States by an authorized New Holland dealer. Veterans and military personnel will need to show a valid, government-issued military ID card or other proof of service to receive the discount. See your local New Holland dealer for details.


 About New Holland Agriculture
New Holland Agriculture is a division of CNH Global N.V. (NYSE:CNH), a majority-owned subsidiary of Fiat Industrial S.p.A. (FI.MI). New Holland Agriculture sells and services an innovative line of agricultural equipment, including a full line of tractors, hay and forage equipment, harvesting, crop production and material handling equipment. Sales, parts and service are provided by more than 1,000 New Holland dealers throughout North America.

For more information, see your local New Holland dealer, visit www.newholland.com/na

About Fisher House
The Fisher House program is a unique private-public partnership that supports America's military in their time of need. The program recognizes the special sacrifices of our men and women in uniform and the hardships of military service by meeting a humanitarian need beyond that normally provided by the Departments of Defense and Veterans Affairs.

Because members of the military and their families are stationed worldwide and must often travel great distances for specialized medical care, Fisher House Foundation donates "comfort homes," built on the grounds of major military and VA medical centers. These homes enable family members to be close to a loved one at the most stressful times - during the hospitalization for an unexpected illness, disease, or injury.

There is at least one Fisher House at every major military medical center to assist families in need and to ensure that they are provided with the comforts of home in a supportive environment. Annually, the Fisher House program serves more than 12,000 families, and have made available over three million days of lodging to family members since the program originated in 1990. By law, there is no charge for any family to stay at a Fisher House operated by the Department of Veterans Affairs; and Fisher House Foundation uses donations to reimburse the individual Fisher Houses operated by the Army, Navy, and Air Force. No family pays to stay at any Fisher House.

The National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States. NASCAR consists of three national series (the NASCAR Sprint Cup Series, NASCAR Nationwide Series, and NASCAR Camping World Truck Series), four regional series, one local grassroots series, three international series and GRAND-AM Road Racing and the American Le Mans Series presented by Tequila Patrón, both known for competition on road courses. Based in Daytona Beach, Fla., with offices in eight cities across North America, NASCAR sanctions more than 1,200 races in more than 30 U.S. states, Canada, Mexico and Europe. For more information, visit www.nascar.com and follow NASCAR at www.facebook.com/NASCAR and Twitter: @NASCAR.